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Insight Summit

Insight Summit, a tech conference held in SLC, needed some serious TLC with the registration experience. I focused on unifying the design of all printed materials and simplified the delivery method to pre-assembled gift bags so everything could be easily gathered. Each printed piece that attendees received did not go un-designed—something neglected in previous years. Additionally, I was able to condense the typically large printed guide down to the bare minimum and introduce a digital guide (app) in conjunction.

Designed elements include: guide book, custom gift bag, swag ticket, name badge and lanyard, and gift card info sheet.

Photography: Anna Marie Killian